Guidelines for increasing Website Usability
It’s an era of technology so everything is going to be digitized and same is the case in your business. The success of any business depends upon its online presence. According to Bill
gates, if your business is not on internet then it will be out of business. What is the most important thing for your online presence? It’s a well-designed and well-developed website. What are the different elements that make a website perfect?
Persuasive and Responsive web design
- Valuable content
- Perfect navigation
- Superlative functionality
- User-friendly website
What is Website Usability?
Website usability is all about that how much your users are comfortable of using your website. The usability of a website communicates that how efficiently, proficiently, and satisfactorily its users can see, or visit.
Why usability of website is important?
A website is actually your online and digital presence and formation that links you to the customers. Don’t leave your customer upset by giving them more intricate design and navigation. Give them a good and productive experience by more usability. User’s involvement is very important in the online world, and a vital step in developing a user-friendly website.
A site should not be complicated and must be tempting to increase the usability. A user-friendly site brings:
- Boost the business
- Rises productivity and results
Factors that Increase Website usability
Understand the perspective and needs of users
While web designing and development its very important to understand the perspective and needs of your users. Convenience, user experience, and user interaction are the most important aspects to consider. The main objective of website development is to engage your users so make sure that it is easy for your visitors to find what they need.
Clear and simple Navigation
Simple website navigation plays a very important role in user’s compatibility. It determines that how long your users stay and visit your website. The navigational structure of your website should be easily accessible for an ideal user experience.
Simple and consistent layout design
The simple and clean layout design is very important as it helps the users to focus on the content of website. A perfectly designed layout with proper white space also enhances the readability of your website.
Interesting and Brief Content
Content is also a very important element of any website so it should be simple, brief, easy to read and interesting to make sure that users stay on your website for long time.
Speed is a very important
factor, if your website takes a lot of time to load then user will leave your site and switch to other so avoid large size videos, images and graphics.
- Compatibility in all Browsers
A website that shows appropriately in one browser may not display properly in another browser. Try to check your website in all of the regularly used browsers like Internet Explorer, Mozilla Firefox, Opera, Google Chrome, Safari, and Netscape.
Due to advancement of technology everyone has smart phones to use internet so there should be a mobile compatibility and the site should display on mobiles properly as well.
The website should be tested frequently because continuous testing is very important for the constant growth of your website. The industry of web designing and development is growing very fast all over the world. Even web designing in Dubai is flourishing so fast so to make your business active on internet, there are many professional companies are working you can take their expert advice for maximum output.